Keyword Stuffing- Why You Should Avoid It?

Whenever you get in the process of designing a website- the main thing that troubles every designer is- How to rank it? Well most of us are now familiar with the term “Search Engine Optimization “but still lack proper knowledge about it. In past Black hat techniques in SEO were quite popular, but with time the people have understood the real importance of white hat SEO techniques and know doing black hat SEO will only get them in trouble.

Keyword Stuffing is the practice of shoving your website with as many keywords that you want to get rank on Google. In past stuffing of keywords on WebPages worked quite well and people can easily control their page ranking on SERP’s.  No matter what content is present on the page, back then keywords alone can boost up the ranking of sites that content won’t do.

Well, the past is in the past and Black hat SEO techniques like “Keyword Stuffing” is been banned by Google now. Naturally this thing leads to bad means ‘very bad’ user experience because no one want to spend time on website that just reads “ Buy LED lights” 100’s of time. While doing SEO most of us don’t know that indirectly they are leaning on Keyword stuffing because we tend to use one target keyword on several pages. Here is a general overview of How to Vary Keyword Usage while optimizing your page.

You can use multiple keywords on 1 page but, except they’re very closely related, it can be a difficult task to do. The best approach is to have 1 main keyword target for each page, and then to also target variations of that keyword with that same page.

If the only dissimilarity between keywords is the order of the words, a minor word (a, an, in, on, to, etc.) or plurality (s, ies, etc.), then you can target those keywords on the same page as numerous main keyword targets, as Google recognizes each of those variations as nearly the same.

If you want to rank a page on your site for “SEO Company Manchester”, you could try and rank the same page for,

– Manchester SEO company

– SEO company in Manchester

– SEO companies in Manchester

– SEO firms Manchester

– Best SEO experts Manchester

– SEO services Manchester

You can use these variations of the main keyword at different place like:

• Page Title- Manchester SEO company
• H1 Tag- SEO company in Manchester
• Body Content- SEO firms Manchester
• Image Tag- Best SEO experts Manchester
• Meta Description – SEO services Manchester

That would be preferable to using the main target keyword (i.e. ‘SEO Company Manchester ‘) in the page title,  body content ,  h1 tag, body content,  image tag and Meta description. As well as reducing the risk of, and consequence for, over-optimizing for ‘SEO Company Manchester’, it improves your rankings for those keyword variations that you use. So, not only is it not compulsory to use the exact keyword frequently, it’s actually more advantageous for you not to do so.

How To Grow Your Email Database For Free By Building Email-List?

Building an email-list comes under Social Media Marketing. SMM will help you to get a ton of traffic but smart Business Owners will convert this traffic into their email list. As we know if anyone running their business online, the only need is to stay in touch with your prospective customers. One can easily get in touch with their prospects or customers through their email address, and these days every business man has their corporate emails.

To get in touch with their customers, one can build an email list which is now a day’s one of the cheapest and most effective solution. So start building your email list today.

If you’re not using this approach till now, then you are an idiot.

Here I’m listing some tips to build an email list. By considering these tips one can earn profit in the business world.

– Content Is king

Unique and effective content is a key to keep people engage with your website. They will only subscribe and forward your emails to their friends, if they have something unique to read. Distinctive content will surely make them share your email with their family, friends and colleagues, which aren’t already on your email list.

– Social sharing by encouraging your email subscribers

Whenever you send email for subscribe, you need to take care of two things in particular. One is your content should be very efficient and second is to use Social Sharing Buttons and Email To Friends option, which will definitely encourage your subscribers to forward the mail to other users, if it’s worth sharing. To learn more about it, one can search “How to use Social Sharing Buttons or Email to Friends option” on internet.

– Creating multiple email subscription type is important

If you create a subscription type that is targeted to only specific group, then it is most likely that the visitors will subscribe to of them.  When emails are created with the thought of targeting to only specific segments then the chance of subscription to those emails also increases

– Create lead generation content

Create eBook or white paper; they are of great help in order to generate content related leads. Ask your customer to sign up to those in order to receive free downloads, and you’ll be all set to receive new set of email database.

– Lead generation sing social media sites

Social media sites are of great help if we talk about marketing any product online. Create free twitter or face book campaign to promote a free resource or eBook to your followers that require an email address to redeem. To learn more about it, one can search at http://www.lyseismarketing.co.uk/.

– Use pinterest to promote offers

You can also use Pinterest to promote offers that require email signup. Through this we can generate new leads as well as increase our email list.

ORM- Today’s Business Need

Whether you own a small or a large business – ORM acronym for online reputation management has become vital aspect to promote positive content to the top of results page and drive unwanted content (negative, irrelevant or competition) beyond the reach of people when they search about you, so that the pages are occupied with relevant and positive content about you.

What if people searches you and find anything negative about you will they ever make their mind to do business with you??

Well, the answer is so transparent in front of you. Eventually you are the one who has to make decision to perk up your image and form ever lasting impression on the people who searches you and turn them into prospective buyers.

Now the question is how to build your reputation to have a decent impact on your customers. The answer is here, we will tell you how you can effectively use ORM for your clients.

1. Search yourself on Google and recognize yourself where you lie in result pages.
2. Analyze the results showing up on the page and classify them into the following categories:

3. If you find yourself in any first three categories, then you have a lot of tasks ahead to do and plan accordingly.
4. The best alternative is to opt for Search Engine Optimization which will rank your content higher as much possible and will show relevant pages only. To get an advice form a SEO Expert for Online Reputation Marketing visit at http://www.lyseismarketing.co.uk/

  Tips which you can follow to build your reputation among people:

1. Build Social Media profiles on highly reputed sites like Facebook, Twitter, LinkedIn etc. and regularly post positive content about your business. Build Social relationship so that you can target substantial amount of audience to your website. Ensure that you use your actual name and keep the profile clean.
2. Make a website or blog and post original and high quality content to catch the attention of people.
3. Start a PPC campaign services to rank your targeted keywords high on SERP’s.
4. Create quality backlinks for your website as more credible pages links to your site more your name can mount in search pages.
5. Post plenty of images online and share them as much as you can. Tag your friends and show them your online presence. Add Description and let the Search Engine also know about you.

Conclusion

After going through this article you must have got a notion what ORM is all about and how imperative it is to build your reputation for a successful business?  One thing you must be aware of it is not a game of just 2-3 weeks but it can take much longer to improve search presence online considering the amount of your negative results.

How To Do Blog Commenting To Get Effective Back links

SEO is most common strategy to boost the ranking of your website. In the matter, one should follow two approaches:

– On-Page/On -Site Analysis

– Off-Page/Off-Site Analysis

I’m a SEO expert and I love to do Off-Page Analysis, and along with Analysis I also create effective back links for my client’s websites, so that their website gets back links from the niche relevant Articles, Blogs, Journals and many more. Here I’ll explain you how to get valuable back links in easy manner.

In SEO, we do Off-Page by using some helpful tricks, so that we get better links.  If you want to get effective Back links to increase the traffic on your website, then forum posting and blog commenting is very useful. In other words, If one want their website to rank first on Google search engine result pages (SERP’S) by getting as many back links to their website, then there is no better way than forum commenting. But we can’t compete with trends. These days blog commenting is gaining more popularity despite the fact that forum posting is also an effective way. Now a days, SEO Experts are giving more importance to forum commenting.

I’m listing some tricks for those who are beginners in SEO and want to grasp it as soon as possible. Some of them are:

– site:.com inurl:blog + “post a comment” + keyword

– site:.com inurl:blog + “post a comment” + commentluv enabled

– “Add comment” Your Keywords

– “Post comment” Your Keywords

– “Write comment” Your Keywords

– Your Keywords “leave a comment” / “leave comment”

– Your Keywords “Notify me of follow-up comments?”+”Submit the word you see below:”

– Your Keywords “Remember my personal information” + “Notify me of follow-up comments?”

– Your Keywords “Notify me of follow-up comments”

– Your Keywords “This site uses KeywordLuv”

– Your Keywords “Enable CommentLuv”

– Your Keywords “You can use these tags”

– Your Keywords “Powered by BlogEngine.NET”

– Your Keywords “Allowed HTML tags:”

– Your Keywords “top commenter”

– “Keyword” “Powered By Blogger”

– “Keyword” “Powered By WordPress”

– “Keyword” “Powered By Typepad”

– “Keyword” “Powered By Drupal”

– “Keyword” “Powered By Blogengine”

– “Keyword” “Powered By MovabletypeBy following these tricks one can easily get backlinks for any particular website and can get high PR for their website, which will not only promote their business among people but also get potential customers.

Want To Drive Traffic To Your Website

These days “How to drive traffic to your website?” Is really a very big question to any individual who want to increase their business.

SEO stands for Search Engine Optimization. SEO interventions ensure that the website is getting increased traffic to increase ROI. It is the way of getting traffic from the “free,” “organic,” “editorial” or “natural” search results on search engines. To do SEO, one can consider few tips that can help them to rank their website on top first 3 results of Search Engine.

Here are some effective tips on SEO Services:

– On-page Analysis

By doing On-Page Analysis, one can analyze the flaws on the website and accordingly take effective measures to reduce the flaws but also help Search Engines to crawl your website instantly. In the matter, you can also use various free tools to analyze the ON-Page of website.

– Off-Page Analysis

By putting some effort in Off-Page analysis you can go deeper into the art of Search Engine Optimization. There are various Off-Page factors that affect the PR of your website. Therefore it is very important to follow the basic techniques for Off-Page optimization and some of these strategies are:

• Blog Posts
• Blog Commenting
• Social Bookmarking
• Social Media
• Forum Commenting and many more.

In this way, one can easily get high PR for their website and easily boom the website indexing on Search Engine Page results.

There are so many SEO Service Companies around you but it’s all up to you to select the best one which ensures you to give better results for your website within 3-6 months by doing White Hat.